It's an official Minecraft kids smartwatch with a selfie camera, games, recorder, pedometer, alarm clock, stopwatch and calculator. It looks a lot like the Creeper from Minecraft, which is a big hit for Minecraft fans. It comes in an easy-to-open package and with an official logo, so it's perfect as a gift for your friends or kids. Note that the purchase description mentions games on the watch, but you can't customize and download content, only play its preset games including math games, sudoku, a game where you have to verify time on a clock, an alphabet game, and more. Other than that I haven't found any other issues, it's very intuitive to use and has good battery life.